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J.J. Abrams Says New Movie is So Unlike the Star Trek That Fans Have Seen

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By GustavoLeao / 03:25, 4 July 2008 / Star Trek: Nemesis

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The latest issue of Empire Magazine, out in the UK, features a preview article on the new Star Trek movie, including a brief interview with director J.J. Abrams. Here are few excerpts of the article, cortesy of Sci Fi Pulse.

The article, which features a couple of quotes from Abrams, tells of how the new movie intended to appeal as much to the mainstream movie audience as it will to the fans. The idea being that no one gets excluded.


"The whole point was to try to make this movie for fans of movies, not fans of Star Trek necessarily," he explains. "It was an opportunity to take what I think has been a maligned world and treat it in a way that felt genuinely thrilling."

"We've made sure we're serving the people who are completely enamoured with Star Trek." Abrams insists. "But at the same time, this film is so unlike what you expect, so unlike the Star Trek you've seen. I can tell you that the idea of the universe of Star Trek has never been given this kind of treatment."

The original report can be ffound at Sci Fi Pulse.


The full article can be found on the latest issue of Empire Magazine, now on sale.



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Sucky Bucky | Report this post to moderator
By: TRexx (Odo's file, contact) @ 00:07:26 on Jul 12, 2008

Quote from Bucky:
Yeah, okay, you fail the internet by using the phrase "backdrop and epoch are immaterial".


Find someone to translate that into baby-babble for you.


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Wow, you suck at life | Report this post to moderator
By: Bucky (Odo's file, contact) @ 19:47:25 on Jul 11, 2008

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TRexx: backdrop and epoch are immaterial

Yeah, okay, you fail the internet by using the phrase "backdrop and epoch are immaterial". Seriously, go away.

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Beaming Up the Brain-Dead | Report this post to moderator
By: TRexx (Odo's file, contact) @ 21:29:31 on Jul 07, 2008

Quote from cdydatzigs:
...rather than attempt to come up with a solution for Star Trek's "writing problem"...


I do address the "writing problem", which you're unable to comprehend on any level -- not onscreen in the episodes, and not in dialog here.

Again and again, you need special explanation for common and basic things in everyday adult life.

The good news, for you, is that GR's Star Trek can be enjoyed by children and idiots who don't see that there's also a message for the competent.


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The best TRexx is fossilized and incased in rock. | Report this post to moderator
By: cdydatzigs (Odo's file, contact) @ 17:40:21 on Jul 07, 2008

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This doesn't make me a genius, it shows you to be stunted for a 30 year-old.

...and the fact you spent the entire post trying in vain to insult me, rather than attempt to come up with a solution for Star Trek's "writing problem" proves that your argument is wrong.

The best writing in the world would not have kept 13 million viewers every week. Like the unkowledgeable Star Trek die-hards, you refuse to look in the mirror and admit that the general audience didn't want to watch Star Trek, regardless of how good it was. You are a lemming, following the "blame the writers" piper off the cliff. Congrats.

-- Steve

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-- Steve
"If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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Goo-Goo -A- Go-Go | Report this post to moderator
By: TRexx (Odo's file, contact) @ 14:28:49 on Jul 07, 2008

Quote from cdydatzigs:
Since you feel the franchise was not stale, and the premise had not lost popularity and this was all "clearly" Berman and Company's fault -- tell us what YOU would have done genius.


If you had normal adult comprehension skills, you'd see that all of my posts here address that topic. The problem (for you) is that I haven't been posting in whatever babytalk you might understand.

It's great that you enjoy the sci-fi candy coating, but the architecture of Roddenberry's (not Berman's) Star Trek is what makes it different from most other space-based sci-fi. Apparently this is so far beyond your cognition that you can't even approach any of the basic concepts. Odds are that your mental condition is scrambling what I'm typing here.

This doesn't make me a genius, it shows you to be stunted for a 30 year-old.


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It's always more popular to use the "It's B&B's fault" c | Report this post to moderator
By: cdydatzigs (Odo's file, contact) @ 13:32:11 on Jul 07, 2008

Quote:
This is about GR's Star Trek, so your meandering "SciFi which is almost always about" says you see only the superficial sci-fi packaging. Of course you echo Berman's creative bankruptcy by saying "the cash cow had been milked too much and the premise had become stale."

Really? Then PLEASE inform us what stories and writing could have made Enterprise a blockbuster success on UPN.. using the same actors, sets and premise. C'mom TRexx, you are the "genius" of this website, right? Since you feel the franchise was not stale, and the premise had not lost popularity and this was all "clearly" Berman and Company's fault -- tell us what YOU would have done genius.

-- Steve

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-- Steve
"If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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Surprise? -- Space-Based Sci-Fi! | Report this post to moderator
By: TRexx (Odo's file, contact) @ 12:41:10 on Jul 07, 2008

Quote from cdydatzigs:
And like most shows, that number dropped off. So you can't use that argument to say that space-based SciFi was still popular.


It's nonsensical to imply that 13-million people tuned in to ENT and were surprised to see that it was space-based sci-fi.

Those 13-million people were scoping for good sci-fi.

What they got instead was Rick Berman's insult to intelligence.


Quote:
In space-based SciFi which is almost always about exploring the unknown and "seeing what's out there"


This is about GR's Star Trek, so your meandering "SciFi which is almost always about" says you see only the superficial sci-fi packaging. Of course you echo Berman's creative bankruptcy by saying "the cash cow had been milked too much and the premise had become stale."

Star Trek is neither depleted nor stale, because backdrop and epoch are immaterial to stories that are concerned with the human condition.

Human nature is immutable -- whether it's wagon-train cowboys against wild frontiers in the past, or starship crewmen against final frontiers in the future. When a storyteller is stumped by the latter, they're also stumped by the former, as these two scenarios differ only by substitution in metaphor.

Any human drama that can be expressed onscreen (or in print) can be transferred into a Star Trek story via Roddenberry's rules for substitution in metaphor. If ST writers are out of fresh ideas, then so are all creative writers.

Berman's POV is the incompetent's POV.


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Ratings, ratings... | Report this post to moderator
By: cdydatzigs (Odo's file, contact) @ 08:36:16 on Jul 07, 2008

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...UPN gave the premiere episode almost 13-million willing viewers.

And like most shows, that number dropped off. So you can't use that argument to say that space-based SciFi was still popular. It was the premier of a new Star Trek show -- nothing more.

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All ENT had to do was hang on to a respectable chunk of these. TV viewers tuned out at a frantic rate while UPN kept ENT on life support.

And the reason? Enterprise was UPN's flagship show, just like Voyager had been. As long as those shows were on the air, so was UPN. They had to keep the show going, otherwise they would have had no programming worth staying around for - and they did long enough to amass 100 episodes for an attractive syndication package before they pulled the plug. Hardly a glowing review of what the franchise had become.

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The DS9 "stuck on a station" argument is laughably oblivious to common metaphorical scenarios, which, for example, also allow a wagon train to be replaced by starships for storytelling purposes.

In space-based SciFi which is almost always about exploring the unknown and "seeing what's out there", having 90% of the show be on a dark station is going to cause a lot of people to lose interest. Ask casual Star Trek watchers why they were not fans of DS9, and they will almost always tell you, "It was boring." Remember now... we are talking about the CASUAL audience, which makes up most of it. Their opinion is important whether YOU liked DS9 or not.

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The mechanics of storytelling should be understood by a competent filmmaker, which Abrams has shown to be.

I agree. But if J.J. used said competent storytelling with the current TNG cast, time period and recycled sets that Nemesis "enjoyed"? It would be a much more difficult road. Hence why other competent storytellers like myself think that a reboot in the vein of Batman Begins was the only way to go in 2008.

-- Steve

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-- Steve
"If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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Fantasy Islands | Report this post to moderator
By: TRexx (Odo's file, contact) @ 03:42:39 on Jul 07, 2008

Quote from cdydatzigs:
The fact of the matter is, Enterprise was going to have low ratings on UPN no matter what the stories and scripts were.


That "fact" might apply to wishful thinking, but UPN gave the premiere episode almost 13-million willing viewers. All ENT had to do was hang on to a respectable chunk of these. TV viewers tuned out at a frantic rate while UPN kept ENT on life support, long after another network might've done a mercy killing (CBS endured only 13 episodes of Brannon Braga's Threshold, which also employed Mike Sussman and André Bormanis from ENT).

The DS9 "stuck on a station" argument is laughably oblivious to common metaphorical scenarios, which, for example, also allow a wagon train to be replaced by starships for storytelling purposes. A space station is such a metaphor. Many movie/TV stories are "stuck" within a tightly localized backdrop: The community pub, courtroom, hospital, school, et cetera, are each a stationary base setting for the resident ensemble, with situational interlopers and/or excursions.

The Lost ensemble too are "stuck on a station": a remote island. The premiere episode attracted an audience of 16-million, and its four seasons have never had fewer than 11-million viewers.

The mechanics of storytelling should be understood by a competent filmmaker, which Abrams has shown to be.


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Afraid to look in the mirror. | Report this post to moderator
By: cdydatzigs (Odo's file, contact) @ 19:29:20 on Jul 06, 2008

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In hindsight, it's remarkable that GR's creation withstood so many years of Berman et al, who profited even as franchise vampires via studio-subsidized UPN. ENT had a new and pretty cast, gorgeous production values, and 13-million viewers seated for its premiere -- but the writing is a pure extract of B&B's insult toward adult intelligence.

That's the point I am trying to make. The die-hard Star Trek fans rarely look in the mirror, because it is far more convenient (and less taboo) to single out a producer or a writer and blame him rather than having the "audacity" to blame the franchise's popularity itself.

The fact of the matter is, Enterprise was going to have low ratings on UPN no matter what the stories and scripts were. The show was TNG repackaged. Voyager was TNG repackaged. DS9 was a richer show, but the average American viewer stayed away because the crew was "stuck on a station."

The franchise needed a break from itself.. the cash cow had been milked too much and the premise had become stale. You don't combat a lack of viewer intrest to see space-based SciFi on TV by producing MORE space-based SciFi for TV, do you?

The answer is "no." You take 4 years off, go back to the most recognizable era (TOS), reinvigorate it with new, young actors playing familiar roles and helm it with a young, fresh man like J.J. to give the franchise a truly different look. We won't know until May if he succeeds, but I like the direction either way.

-- Steve

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-- Steve
"If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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New Time-Released Minty Freshness! | Report this post to moderator
By: TRexx (Odo's file, contact) @ 23:28:50 on Jul 05, 2008 | Edit History (2)

Quote from cdydatzigs:
Suddenly the Star Trek universe wasn't as cool anymore.


There's the rub: The "What's kewl today" merchandising mindshare.

In 1987, at 9 years-old, you were hooked by a balding actor (Patrick Stewart) who was pushing 50 in TNG. Why couldn't the same thing happen to any 9 year-old who sees TNG for the first time in encore broadcasts, even now, especially as the production quality has held up to snuff?

The Star Trek series are no longer catered as fresh -- not by the networks, and not by jaded viewers who say, "Ugh, that's old stuff!", even to impressionable youngsters who haven't yet seen the existing material. This is not an audience "growing up", this is much about marketing agendas that can (and do) become social factors in a commercialized culture which has a particular obsession with cosmetics. The constant and indiscriminate craving for something "new but realistic" is what Paramount feeds by giving TOS a CGI facelift. Ditto for the colorization of some classic black-and-white films.

From what we've heard about "new" ST:XI toys, they're Kirk and company with TOS uniforms, tricorders, etc. Déjà vu, but in a big-budget advertising campaign with "Now Cool for Everyone!" merchandising jingles for attention-deficit audiences who "grew up" with TV as a babysitter.

The 40+ year-old Star Trek original is a pop-cult legend that still pays off in worldwide reruns. Michael Piller's creative stimulation within the "Roddenberry Box" navigated TNG into #1 prime-time syndicated TV drama. Nielsen numbers affirm that the fateful downward slide of modern Trek began after Piller's departure, which left the franchise to the whim of showrunners who openly begrudge GR's "rules" for storytelling. This includes Ira Steven Behr (who at least didn't buy wholesale into Rick Berman's misconception about a future Utopia, so DS9 isn't quite a whitewash).

In hindsight, it's remarkable that GR's creation withstood so many years of Berman et al, who profited even as franchise vampires via studio-subsidized UPN. ENT had a new and pretty cast, gorgeous production values, and 13-million viewers seated for its premiere -- but the writing is a pure extract of B&B's insult toward adult intelligence.

Abrams twice said Star Trek "has been a maligned world", so there's hope that he's wise to Berman's blunders.


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The new Star Wars killed the Star Trek star. | Report this post to moderator
By: cdydatzigs (Odo's file, contact) @ 09:55:28 on Jul 05, 2008

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Your original argument was "people as a whole just grew up and lost interest", i.e. that ST appeals mostly to an immature audience.

People like myself who were kids when TNG premiered (I was 9 years old) were hooked because there was nothing else on TV like it. In time, the show opened our eyes to the TOS movies, toys, models and everything else. As I became a teenager, we transitioned into DS9 and Voyager. When they ended I was in my 20's, and Enterprise was nothing more than a means to "get my fix".

In the late-1990s though, the younger kids had something else to become obsessed with. George Lucas began to reintroduce his franchise to the public. Star Wars movies were re-released and re-imagined starting in 1997. Suddenly the Star Trek universe wasn't as cool anymore. In 2002, the Star Trek fans were all college aged or older and Nemesis couldn't rely on that fanbase to make its money. The only younger people going to see Nemesis were nerds and kids who watched Star Trek with their parents and weren't afraid to pay money to see it in a theater.

Quote:
Now you assert that ST has long failed in appeal to youngsters.

It succeeded in the mid-80s when Star Trek was the only new Sci-Fi that was available. Once Star Wars had its rebirth in popularity, kids were not gonna run out and buy toys that depicted middle-aged actors in jumpsuits wandering around corridors with tricorders and mumbling techo-babble. It was boring in comparison to light sabers, CGI and grandiose alien landscapes. Case in point.. could you picture kids running to Target to purchase Star Trek: Nemesis action figures? Of course not - they were made for adult collectors more than anything.

"Bad writing" is an excuse fans use so they can blame individuals for the waning intrest in Star Trek. In reality, it was the the general audience getting older with no new fans propping up and better competition on the big-screen and in toy isles.

-- Steve



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-- Steve
"If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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  • RE: The new Star Wars killed the Star Trek star. | Report this post to moderator
    By: jimbtnp (Odo's file, contact) @ 08:33:49 on Jul 06, 2008

    TOS appealed to young people because it was fun AND interesting - up the age scale different aspects of this show appeal to different people.

    If TNG had ended at its 'height' which was Season 3 it would be remembered more fondly - but between S4-S7 then followed by DS9 and STVOY and then Enterprise especially S1-2 - ST destroyed any appeal to the general audience

    TOS was a morality play in a SciFi setting

    Due to B&B & RDM modern Trek was about.... Modern trek - when ST became more about itself then the audience it turned many off an d here we are

    so instead of going REALLY back to its roots - Abrams is only doing so from cosmetics and characters - forgetting that STORY is the connection

    Looks like ST is dead as is most Sci-Fi

    We live in a commercialized - materialistic society with limited creativity and imagination - maybe it woul;d be easier to reincarnate GR..... KHAN!!!


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  • RE: The new Star Wars killed the Star Trek star. | Report this post to moderator
    By: nombrecomun (Odo's file, contact) @ 20:07:57 on Jul 05, 2008

    Reading this, I'm surprised how young JJ Abrams is. He's right in his assessment about fans but he's ignoring a majority of Trek fans that are older than who he's speaking of.

    "Bad writing" is an excuse fans use so they can blame individuals for the waning intrest in Star Trek. In reality, it was the the general audience getting older with no new fans propping up and better competition on the big-screen and in toy isles.

    Steve, is that your quote or what JJ is saying? Bad writing IS part of why many people moved away from Trek. JJ's rationale aside, Trek's caliber has been in decline for more than a decade. That can't be ignored. Remember, JJ is now on Paramount's payroll. He can't just come out and say, "hey guys, these movies sucked". What he's saying is not wrong but it's only a partial answer. Let's not all jump now and say, "Yeah, JJ is totally right" and ignore what has been obvious to many of us.


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Hello... | Report this post to moderator
By: Captain's Blog (Odo's file, contact) @ 08:43:45 on Jul 05, 2008

The movie is getting mainstream media interest, people...

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"...I think it would be wonderful years from now to see Star Trek come back with an equally talented new cast playing Spock and Kirk and Bones and Scotty and all the rest, as they say tomorrow's things to tomorrow's generations..." - Gene Roddenberry


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Youngin' Longin' Tooth | Report this post to moderator
By: TRexx (Odo's file, contact) @ 20:41:46 on Jul 04, 2008

Quote from cdydatzigs:
The 14-25 year old movie-goer ... Star Trek has not really sought this gorup in years so...


Your original argument was "people as a whole just grew up and lost interest", i.e. that ST appeals mostly to an immature audience.

Now you assert that ST has long failed in appeal to youngsters.

Are mirror universes involved in this?


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  • RE: Youngin' Longin' Tooth | Report this post to moderator
    By: rumandchocolate (Odo's file, contact) @ 12:31:39 on Jul 07, 2008

    That wasn't my interpretation of what he said at all. Rather, that two things occured at the same time: the original audience grew up; and television/film matured. Meanwhile, Star Trek changed only changed cosmetically, and as a result it stagnanted.


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It's the youngin's | Report this post to moderator
By: cdydatzigs (Odo's file, contact) @ 18:49:08 on Jul 04, 2008

Quote:
Which untapped species should Abrams expect to attract?

Easy. The 14-25 year old movie-goer. This is the age demographic that comes and sees movies in droves and spends the bulk of the money at the box office. Most of the new fanbase that J.J. wants to attract are in this gorup, because they are most likely to remain loyal when the sequels come out. Star Trek has not really sought this gorup in years so... hopefully this film will do the trick.

-- Steve

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-- Steve
"If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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  • When the world was new... | Report this post to moderator
    By: Chimera06 (Odo's file, contact) @ 09:59:50 on Jul 05, 2008

    Star Trek has always been, and ever shall be, alive! It has to have new adventures to keep going. I just hope they don't make it so vastly different and hyper that ONLY younger people will follow it.


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    • RE: When the world was new... | Report this post to moderator
      By: cdydatzigs (Odo's file, contact) @ 18:55:08 on Jul 05, 2008

      They have said repeatedly that it will honor what came before it, and will therefore be appealing to us too. We have to remind ourselves to be unselfish and understand that it HAS to be attractive to new and younger fans, otherwise Paramount will stop shelling out money to make new Star Trek period. At least by doing that we will be assured a fresh product for once.. instead of the usual repackaged TNG like Voyager and Enterprise was...

      -- Steve

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      -- Steve
      "If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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      • RE: When the world was new... | Report this post to moderator
        By: jimbtnp (Odo's file, contact) @ 08:38:08 on Jul 06, 2008

        Get ready for 90210 Trek

        I have zero faith in this project

        doesn't mean I won;t give it a fair viewing

        I avoided Nemesis at the theater to protest B&B and when I finally saw it was very please - to me it was the closest to TOS and the best of the TNG movies


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Calling All Extraterrestrials | Report this post to moderator
By: TRexx (Odo's file, contact) @ 18:32:13 on Jul 04, 2008

Quote from cdydatzigs:
God forbid these clueless Star Trek fans actually look in the mirror and understand that no matter what material was presented to TV and movie audiences -- people as a whole just grew up and lost interest.


You argue that grown-up "people as a whole" have lost interest, "no matter what material was presented to TV and movie audiences."

Which untapped species should Abrams expect to attract?


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more of the same.. | Report this post to moderator
By: cdydatzigs (Odo's file, contact) @ 15:32:56 on Jul 04, 2008

Quote:
...it was exploring the human condition in a scifi environment...charcter driven drivel and just horrible story telling have killed Trek.

It is amazing to me how many Star Trek fans have no clue what is good for their own frachise, or know what brought about its near demise.

"Bad writing" has always been the trendy buzz word that these people have used to explain why the popularity of Star Trek has waned. In addition, it's good character development that TNG had, that Voyager and Enterprise lacked then made those characters less relatable -- those shows were more about story arcs, forced rmaonces and in-fighting amongst the crew. God forbid these clueless Star Trek fans actually look in the mirror and understand that no matter what material was presented to TV and movie audiences -- people as a whole just grew up and lost interest.

Quote:
But it doesn't sound like Abrams is the answer.

You haven't seen a single second of footage, how could you make a blanket statement like that?

-- Steve

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-- Steve
"If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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  • OT: Thread integrity and making the most out of board features | Report this post to moderator
    By: The Real Dr McCoy (Odo's file, contact) @ 22:23:01 on Jul 04, 2008 | Edit History (1)


    Thanks for the prolific posting. The board thrives on participation, so keep it up! Please accept the following advice in the spirit in which it is being offered:

    Once of the nice features this board has to offer is the ability to reply to individual posts (as opposed to being forced to always create "new" threads), which generates the opportunity to view threads in "nested" or "threaded" format, which (in turn) gives users the ability to follow topic threads much easier than on traditional boards that only have chronological "flat" listing of replies. Many of the users here value this aspect of the baord, but it only only works if respondents use the "reply" and "post new" buttons in the way they are intended to be. If they aren't, the very features that make this board so appealing to some of us (such as thread view options) and which set it apart from some other boards become useless.

    It may [be tempting to use the "post new" button to "bump" replies to the top, but this can be quite annoying to others following the thread who, while quite interested in reading the new replies, also value the thread integrity the threading feature offers. Replies still generate "new" flags which draw attention to them from those tracking the thread, so there really isn't much of a need to use the "post new" button for replies (egoists who get a thrill out of repeatedly claiming the top of a thread as their own notwithstanding).

    Besides, wouldn't it be better to leave that-sort of posting behaviour to our resident top-level-thread hijacking whore? ;)

    -The Doctor

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Doesn't seem to get it? | Report this post to moderator
By: jimbtnp (Odo's file, contact) @ 13:20:43 on Jul 04, 2008

It sounds like Abrams doesn't get it

ST wasn't the RDM/B&B explore the minutia detailing out everything ever seen on screen

it was exploring the human condition in a scifi environment

charcter driven drivel (RDM) and just horrible story telling (B&B) have killed Trek

But it doesn't sound like Abrams is the answer


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Is it too late though? | Report this post to moderator
By: the quickening (Odo's file, contact) @ 12:28:17 on Jul 04, 2008

I think the question we have to ask is has the the image of the Trek nerd and the geeky Trekkie become so ingrained in the public's mind that they will stay away from the film, no matter what?


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  • RE: Is it too late though? | Report this post to moderator
    By: NCC-1701 (Odo's file, contact) @ 09:47:58 on Jul 05, 2008

    Maybe, but with all the geeky comic book movies and Potter wizards I think the market has changed a lot.


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    • RE: Is it too late though? | Report this post to moderator
      By: nombrecomun (Odo's file, contact) @ 20:13:39 on Jul 05, 2008

      Not the same category at all. Can't compare. Comic book movies have mass appeal. Harry Potter is a worldwide phenomenon.

      Furthermore, both of those things you mentioned are cool. Trek ain't. That needs to change. Hopefully, JJ can somehow do that and not turn it into a Trek: The Reality Movie in order to attract that 18-25 demographic they're talking about.


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      • RE: Is it too late though? | Report this post to moderator
        By: NCC-1701 (Odo's file, contact) @ 14:10:09 on Jul 06, 2008 | Edit History (1)

        Cool, because the films were cool. Hence Star Trek could be cool if the film scrubs up.

        Comics are very geeky - it's the blockbuster factor that's made the movies a success.


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    • RE: Is it too late though? | Report this post to moderator
      By: the quickening (Odo's file, contact) @ 13:05:36 on Jul 05, 2008

      I think the public has a different kind of attitude and prejudice toward TREK fans than it has for the comic book geek or the Potter nerd. It maybe because they are more populist; or, because there is very little chance the fictional worlds depicted by them could ever exist, so, therefore there is no chance a ticket purchaser will fear embarrassment to be mistaken for a "serious" nerd or geek; or, it could be because of the perceived ultra-fanatical nature of TREK fans. I really don't know. I can say that among my friends and relatives--especially young, there is more of an issue with seeing a Trek film than seeing a Star Wars, Potter, Spider-Man, Superman, Batman, Pixar movie, and this prejudice has always existed, even at TREK's greatest popularity.

      This is one of the reasons I am somewhat skeptical of this film. Sure, TREK has been popular, but has it ever demonstrated a capacity to get general audiences around the world to pay for it on the scale that Paramount and Abrams are hoping for? The answer is no. It's one thing to be popular, another to ask someone to pay good money for something. That's two separate things.


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The needs of the many... | Report this post to moderator
By: Olaf the Berserker (Odo's file, contact) @ 10:35:11 on Jul 04, 2008

...outweigh the needs of the fans.

The best Science Fiction films immerse us in a fully-realized world. Look at Alien and it's sequel, or Blade Runner (to name a few)... we only saw a fraction of the actual "worlds" the characters inhabited, but it was thought out well enough that that we, the audience, were able to suspend our disbelief and accept those worlds and the rules they imposed on the characters.

For better or worse, Star Trek has the most explored, realized, and documented fictional universe in the history of television or film. We know what a phaser looks like and how it works, we understand what a starship is and what it can, and cannot, do-- because after all, we have the blueprints.

The real challenge for Abrams is to make it not just accessible but irresistible to new fans, while at the same time satisfying a notoriously critical and vocal fanbase (that will bitch all the way to the box office, at least three times the first weekend).

It'll be 10 months before anyone knows for sure.


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Berserker!


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It's about the non-fans stupid. | Report this post to moderator
By: cdydatzigs (Odo's file, contact) @ 09:24:48 on Jul 04, 2008

Quote:
...the new movie intended to appeal as much to the mainstream movie audience as it will to the fans. The idea being that no one gets excluded.

Which is exactly what the franchise has needed for a quite a long time to ensure its future; appeal to general audiences as well. That's the only way these films will make any money.

-- Steve



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-- Steve
"If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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  • RE: It's about the non-fans stupid. | Report this post to moderator
    By: sb2004 (Odo's file, contact) @ 10:17:53 on Jul 04, 2008

    Quote:
    Quote:...the new movie intended to appeal as much to the mainstream movie audience as it will to the fans. The idea being that no one gets excluded.

    Which is exactly what the franchise has needed for a quite a long time to ensure its future; appeal to general audiences as well. That's the only way these films will make any money.

    -- Steve


    Exactly. I know there are some angry people out there who are saying "it should be for US" - I've seen people here and on other boards say basically that. But the reality is Abrams has been hired to do two things: relaunch the franchise and make a ton of money for Paramount. And given 20 years of diminishing returns and continual fracturing of the fanbase, the only way to do it is by giving us a clean slate.

    I just hope we don't see some of the crazier Trek fans causing a scenario that scares people away from going to see the movie. I was talking to some friends about a possible scenario where fanboys in uniform would picket the theatre because Shatner isn't in the film, or the movie doesn't conform to canon, or some such. It may sound a bit exaggerated, but from what I've seen over the years, there are people who could do that. In my hometown people would habitually attend Star Trek movies in full uniform - I hope they don't do that this time around otherwise it will only be Trekkies in the audience.

    Al


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    • RE: It's about the non-fans stupid. | Report this post to moderator
      By: cdydatzigs (Odo's file, contact) @ 10:30:33 on Jul 04, 2008

      On its opening weekend, Star Trek: Nemesis brought in a paultry $14 million, and came in second to Maid in Manhattan. That is what happens when only Star Trek fans come out to see a film. That is why I feel this movie will do so well -- J.J. has made it to appeal to everyone, including a new young fan base. Wasting time and film to explain who Shatner is playing and why he is there would distract from this philosophy. It just would, and I praise J.J. for sticking to his guns.

      -- Steve

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      -- Steve
      "If a sixth Star Trek television series is ever realized, it will be set in the new universe." -- cdydatzigs, June 15, 2009.


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Excellent news. | Report this post to moderator
By: captainkoloth (Odo's file, contact, web site) @ 07:36:06 on Jul 04, 2008

I'm excited for this. I know this isn't anything we haven't heard before, but each week that goes by I'm getting more and more excited to see this. I am a Star Trek fan, but I'm looking forward to this movie as a fan and as a just a movie goer.

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There once was a man named Scorned,
whose posts were more offensive than porn.
He posted one too many,
got kicked out on his fanny,
and all the while he had been warned.


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