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Ronald D. Moore's BATTLESTAR GALACTICA Premieres to Record Ratings for Sci-Fi

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By Steve Krutzler / 18:03, 18 January 2005 / General Genre/SciFi

Former STAR TREK writer/producer Ronald D. Moore has reason to celebrate, as his new Sci-Fi Channel series BATTLESTAR GALACTICA set ratings records for the cable network with its Friday premiere.

According to a press release circulated by the network, BSG was watched by 3.1 million viewers and becomes the highest-rated January program ever on Sci-Fi. BSG's premiere is second only to the network's summer 2004 premiere of STARGATE: ATLANTIS. With a 2.6 household rating, BSG delivered #1 performances among cable networks on Friday in several demographic categories, including M25-54, M18-49 and M18-34.

The PR goes on to compare the show to Friday's first-run presentation of STAR TREK: ENTERPRISE: "BATTLESTAR won a decisive victory over UPN's ENTERPRISE, outperforming its new episode in total viewers, P25-54 (2.2 million vs. 1.7 million) and P18-49 (1.8 million vs. 1.5 million)."

BATTLESTAR GALACTICA continues its season on the Sci-Fi Channel, Fridays at 10p following STARGATE: SG-1 and STARGATE: ATLANTIS.



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RE: I'm not turning him into my.... | Report this post to moderator
By: steveleenow (Odo's file, contact, web site) @ 10:18:40 on Jan 19, 2005

I wouldn't wager on betting what the suits wanted. Marketing plans build into them targets and the first rule of business is to aim low, avoid disappointment... i.e. having conservativism in your estimates and in setting measurable goals that have reasonable expectations of being met.

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- Steve Lee
http://www.steveleenow.net/

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